Dec 23, 2012
Friends, so many of us will be traveling this holiday season, a great many by air.
I'm sure most American MPB readers -- a sophisticated, nomadic bunch -- are familiar with Sky Mall. How many of us have flipped through the colorful Sky Mall catalog while taxiing on the runway, calming our nerves during a bit of turbulence over the Rockies, or distracting ourselves from the child vomiting across the aisle?
Since its founding in 1990, Sky Mall has allowed us travelers to indulge our consumerist fantasies from 6,000 ft. in the air. Sky Mall is half Sharper Image, half Lillian Vernon catalog, half Spencer's Gifts and half garage sale -- where most of this stuff will end up. I know that makes more than a whole, but hey, so does Sky Mall!
For years, Michael and I have wondered who the customer for this unique 6-ft. conversation piece/floor lamp might be. Perhaps you recognize her from the catalog or -- perish the thought -- your own living room. (She can still be yours for one easy payment of $499.00, plus $99 shipping.)
Today I wish to focus specifically on Sky Mall men's fashion, where such novelties as the message tee shirt have never gone out of style. (These shirts really deserve a blog post all their own -- perhaps in the new year.) Who wears these things, readers?
I was reminded about Sky Mall (I haven't flown in years, thank God) when Michael alerted me to this patchwork shirt a few weeks ago, just as I was about to launch into my experiment in color-blocking.
So much of Sky Mall fashion defies categorization. The novelty baseball cap. The visor with real fake hair attached.
I could go on and on.
Sky Mall fashion's primary demographic seems to be a grandpa with a gut, a gun, and a MasterCard. Is that unfair?
In closing, readers, a few questions:
1) Have you, or someone you know, ever shopped at Sky Mall?
2) Do you ever wear tee shirts with sayings like "All Great Men Have Mustaches," "I Spill Things," or "Old Fogeyville"?
3) In this age of smart phones, iPads and in-flight wi-fi, what is the purpose of Sky Mall? (Today, you can just as easily shop on Amazon, eBay...even NeimanMarcus.com.)
Whether in-flight or out, safe holiday travels!
(Happy Holidays from Karen, Richard, and Kristy McNichol.)